It's the high end version of a marketplace stall. Taking from the concept of pack-and-move retailing made famous by traditional markets and bazaars, the VBOX is the next generation in pop-up retail.Equipped with an iMac, iPod HiFi system and one very funky retail shell, the VBOX is perfect for retailers who want to follow an event around, set up a temporary site, or trade for the day at a location of their choice. VBOX is as much about fun and variety as it is about portability.